Business Analyst · Product Strategist · Founder, Sustainable Edge Consulting

Ugochi
Obialo Ekoh

Making ESG practical for product teams and business leaders — where strategy meets operational reality.

I bridge the gap between ESG strategy and operational reality — giving product teams, business analysts, and sustainability professionals the structure, frameworks, and tools to stop talking about sustainability and start building it into how organizations actually operate.

Ugochi Obialo Ekoh
5+
Years Experience
10
Published Projects
ESG
Operationalization
BI
Power BI · SQL · Excel

"Sustainability is not a values problem. Most organizations do value it. It is an implementation problem."

About Me

Systems thinker.
Sustainability executor.

I sit at the intersection where ESG knowledge meets operational execution — and build the bridge.

I have watched organizations announce ambitious sustainability goals — net zero targets, ESG commitments, social impact strategies. The language was compelling. The intent seemed genuine. But after the announcements, very little changed operationally.

As a Business Analyst and Product Strategist trained to see systems, processes, and gaps, I kept identifying the same issue: ESG was living in strategy decks and annual reports — not in requirements documents, product roadmaps, or operational KPIs.

Through Sustainable Edge Consulting, I help organizations operationalize sustainability — providing the structure, language, and tools to move from ESG awareness to ESG execution.

Ugochi Obialo Ekoh
  • Business Analysis (BPMN, Agile, SDLC)
  • Power BI Dashboard Development
  • SQL — Data Cleaning & Aggregation
  • ESG Framework Operationalization
  • Product Strategy & Requirements
  • Process Mapping & Optimization
  • KPI Design & Measurement
  • Stakeholder Management
  • Microsoft Excel
  • JIRA · Draw.io · Digital Tools
  • User Personas & Journey Mapping
  • Critical Thinking & Problem Solving
  • Agile Project Management
  • Automation Strategy (AI & No-Code Tools)
Integrity
Sustainability must be measurable, accountable, and authentic — not performative. Every framework stress-tested before it's shared.
Excellence
Structured thinking and high-quality execution are non-negotiable. Well-researched content, detailed toolkits, thorough training.
Empowerment
The goal is never dependency — it is capability. Every piece of content leaves people more capable than before.
Data & Analytics Portfolio

Projects that turn
data into decisions.

01 · Power BI · SQL

Restaurant Market Analysis: Investment Opportunities in Mexico

Analyzed 130+ restaurants across 3 Mexican cities. Uncovered a critical quality gap — only 11.5% meet a "highly rated" standard. Provided data-driven strategy for acquiring "hidden gem" restaurants and entering underserved markets. Dashboard reveals relationships between price, quality, and popularity.

Power BI SQL Market Analysis Investment Strategy
View on GitHub
02 · Power BI · SQL · DAX

Employee Engagement Survey Analysis

Analyzed 14K employee survey responses using SQL for data cleaning and aggregation. Built an interactive Power BI dashboard revealing a neutral overall sentiment (3.07/5) and a key disengagement risk: 40% neutral responses. Provided actionable HR recommendations across 21 departments.

Power BI SQL DAX HR Analytics
View on GitHub
03 · Power BI · CX Analytics

Dano Airlines Passenger Satisfaction Analysis

Analyzed passenger satisfaction data from Dano Airlines to identify key drivers of customer experience. Built a one-page executive dashboard revealing a 43.4% satisfaction rate, with in-flight WiFi (2.40/5) and online booking (2.55/5) as critical weak points. Delivered a clear improvement roadmap.

Power BI CX Analytics Aviation Strategy
View on GitHub
04 · Power BI · Real Estate

Real Estate Sales Analysis (2019–2021)

Analyzed U.S. real estate sales data across three years to evaluate sales ratios, property types, and geographic trends. Identified key market dynamics and assessment discrepancies to inform strategic investment decisions for stakeholders and property investors.

Power BI Real Estate Trend Analysis Investment
View on GitHub
05 · Power BI · Retail

Sales Performance Dashboard

Analyzed retail sales data using Power BI to uncover trends, top-performing products, and customer demographics. Insights drive targeted marketing, inventory optimization, and informed business strategies. Designed for executive-level decision-making with clean, interactive visualization.

Power BI Retail Analytics KPI Dashboard
View on GitHub
06 · Power BI · Apparel

Track Wears U.S. Sales Dashboard

Analyzed U.S. track wear sales data to identify top-performing products, regions, and sales channels. The project uncovers key trends, profitability insights, and strategic opportunities to optimize performance and inform business decisions for the sportswear market.

Power BI Sales Analytics Apparel Regional Analysis
View on GitHub
08 · Publication · Process Improvement

The Business Process Health Checklist

A practical, self-assessment tool designed to help business owners and teams audit and improve their internal processes. Helps SMEs identify operational gaps, bottlenecks, and inefficiencies — and provides a structured path from awareness to action. Part of the Process Clarity Toolkit series for non-technical founders.

Process Improvement BPMN SME Tools Publication Operations
View on LinkedIn
09 · Business Analysis · Fintech

SmartSave — Digital Savings & Budgeting App

Contributed as part of the Business Analysis team for SmartSave, a digital savings app for young professionals, freelancers, and entrepreneurs. Research showed 60% of Gen Z and Millennials struggle to save regularly, and 72% prefer proactive guidance over static dashboards. Delivered a business case projecting 35–50% ROI in Year 1, user personas (Techie Tobi & Freelancer Faith), journey maps, URD, BRD, SRS, and current/future-state process models. Global team collaboration across time zones using Agile ceremonies.

Business Analysis User Personas Business Case Agile Fintech Process Modeling
View on LinkedIn
10 · QA Analysis · SDLC · IIBA

SDLC Workshop — IIBA Tampa Bay Chapter

Participated in a collaborative SDLC Workshop organized by the IIBA Tampa Bay Chapter, Florida, USA. As QA Analyst, worked cross-functionally with Product Owner, Business Analysts, UI/UX Designer, and Developers to translate requirements into testable scenarios. Validated user requirements and acceptance criteria, developed and executed test cases, documented defects, and contributed to sprint reviews. Recognised with a 1-Year IIBA Membership Award for excellence, collaboration, and performance.

QA Analysis SDLC Test Cases IIBA Agile Collaboration
View on LinkedIn

Designing ESG
into Products

The Business Analyst's guide to turning ESG strategy into measurable product outcomes. Practical frameworks for sustainability, ESG operationalization, and systems thinking — for product teams and business analysts who need structure, not just strategy.

  • How to translate ESG goals into product requirements
  • Frameworks for measuring ESG outcomes in operations
  • Systems thinking applied to sustainability
  • Ready-to-use templates for BA practitioners
Explore the Book Get Free Chapter
ESG Tools & Resources

Built for practitioners.
Not theorists.

🤖

My ESG Assistant

An AI-powered assistant designed to help business analysts, product managers, and sustainability leads navigate ESG operationalization. Ask questions, get structured frameworks, and accelerate your ESG implementation.

Launch Tool
📄

BA Impact Cheat Sheet

A free, practical reference guide for Business Analysts who want to demonstrate measurable impact in their organizations. Download this quick-reference resource and immediately apply it to your current projects.

Download Free
Content & Thought Leadership

Where I focus
my thinking.

01
ESG Operationalization
How to make ESG actionable in products and operations — not just strategy decks.
02
BA for Sustainability
Business analysis techniques applied directly to ESG implementation.
03
ESG Frameworks Decoded
Reporting frameworks translated into workflow steps your team can act on.
04
Digital & Sustainable
Where digital transformation intersects with sustainability strategy and execution.
05
Career & Growth
Helping professionals grow at the intersection of ESG, BA, and product strategy.
06
Women Empowerment
Empowering moms to show up fully — in business, leadership, and life.
Credentials & Certifications

Continuously learning.
Continuously building.

Tata Group
Data Visualisation: Empowering Business with Effective Insights
Job Simulation
Deloitte Australia
Data Analytics Job Simulation
Job Simulation
IIBA®
IIBA Member
Professional Membership
UN / International
Introduction to EU Taxonomy and Sustainable Finance Reporting
Sustainability Certification
Professional Development
Finance for Non-Financial Professionals
Finance Certification
UNSSC
Digital Sustainability Programme
Digital & Sustainability
Nnamdi Azikiwe University
B.Sc./Ed. Chemistry and Education
Degree
Nebiant Analytics
Business Analysis
Professional Training
Standards and Best Practice
Qualified AI Foundation (QAIF)
AI Certification · Jan 2026
Standards and Best Practice
Environment, Social and Governance (ESG) Professional
ESG Certification · Dec 2025
Standards and Best Practice
ISO 26000:2010 – Social Responsibility (Foundation)
Social Responsibility · Dec 2025

Let's build
what's next
together.

Whether you're a Business Analyst looking to operationalize ESG, an organization needing sustainability integrated into your products and workflows, or a team ready to move from ESG awareness to execution — I'd love to connect.

Send a message

I'll get back to you within 48 hours.

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Free BA Impact Cheat Sheet

A quick-reference guide for Business Analysts who want to demonstrate measurable impact immediately.

Download Free →